ETHIX360 Releases EyesOnLine
For Immediate Release
Media contact: Hope Leigh, VP of Marketing | hope@ethix360.com
ETHIX360 Releases EyesOnLine™
October 25, 2019 | Charlotte, NC: ETHIX360 announces the release of EyesOnLine™, the first application in the Governance Risk and Compliance (GRC) market to monitor social media as a part of their industry leading CaseTrac™, award winning ethics and compliance case management solution. Part of ETHIX360’s continuing commitment to drive innovation in their Compliance-as-a-Service solution (CaaS) platform for marketers, investing in social media means exposure; exposure to new prospects, exposure to new followers and influencers, exposure for the brand, and exposure to a significant return on investment (ROI). But for compliance and HR professionals, expanding your corporate social media presence means a very different type of exposure. Negative exposure can come in many ways including damage to the reputation of your business or brand, and can also serve as an early warning sign to potential compliance, HR or workplace safety issues.
J Rollins, founder and CEO of ETHIX360 says, “When businesses expand their use of social media, they open themselves to unwelcome content often aimed at damaging the brand. Terminated or disgruntled employees post issues worthy of investigation on company review sites such as Glassdoor, and popular sites including facebook, twitter and Instagram. Without monitoring these sites proactively, companies can be unaware of a ticking time bomb of discrimination or harassment. EyesOnLine™ effectively monitors various social media platforms and identifies discussion threads or posts that should be reviewed and possibly investigated.”
Once identified, these issues are routed within CaseTrac™ for investigation and resolution. Too many times for numerous reasons, including fear of retaliation, employees leave without disclosing these issues or concerns. Once no longer employed, they often lose access to company systems and resort to social media to warn others of the bad behaviors condoned by the business. The behaviors, in most cases, are not condoned but are unknown.
With EyesOnLine™, ETHIX360 clients are able to gain instant visibility to issues or threats posted in social media forums and address them appropriately.
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ABOUT ETHIX360
At ETHIX360, our goal is simple: to provide an affordable, flexible, and comprehensive answer to employee communication, policy management, corporate training and case management on issues related to corporate ethics, code of conduct, fraud, bribery, and workplace violence.
